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VP, Head of Business Development and Sales

Grassroots Carbon
San Antonio, TX Full Time
POSTED ON 2/17/2025 CLOSED ON 4/19/2025

What are the responsibilities and job description for the VP, Head of Business Development and Sales position at Grassroots Carbon?

About Grassroots Carbon: 

Grassroots Carbon is the leading grasslands restoration and soil carbon storage company based in San Antonio, TX focused on empowering U.S. ranchers to implement regenerative land management practices on grasslands across the U.S.  In addition to enhancing soil health and promoting biodiversity, these regenerative practices have tremendous potential to combat climate change by drawing down and removing large quantities of atmospheric carbon dioxide into the soil. Grassroots Carbon is proud to have partnered with over 125 producers across 1.2 million acres in 20 states, to implement practices that restore grasslands, improve bird habits, build soil health and drive nature-based soil organic carbon drawdown through the healthy soils. By partnering with Grassroots Carbon, ranchers have access to additional revenue opportunities via our carbon credit program.  

Today, more than 41 percent of U.S. grasslands are used for grazing, accounting for over 350 million acres, but less than 5 percent of that land is managed regeneratively. These lands hold the potential to remove at least 500 million metric tons of carbon dioxide a year. We are on a mission to convert millions of acres of degraded grasslands into healthy, thriving ecosystems that sequester massive amounts of carbon and have notable partnerships with leading organizations, including Audubon Conservation Ranching, Texas Agricultural Land Trust, Understand Ag and Colorado State University’s Soil Carbon Solutions Center to advance this mission. Built on a foundation of scientific rigor, quality, quality and transparency, Grassroots Carbon has secured long-term contracts with leading companies including Microsoft, Nestle, HEB, Olipop, Shell, Marathon Oil, Shopify, and Urban Villages to reduce their carbon impact and reach their sustainability goals.

VP, Business Development:

We are seeking a dynamic and motivated VP of Business Development. As the VP of Business Development, you will grow and maintain a portfolio of corporate/enterprise customers through multi-year, high-volume, carbon credit purchase agreements. You will be responsible for rapidly growing and securing carbon credit demand with major companies across industries. 

The successful VP of Business Development and Sales candidate will report directly to the CEO to shape our New Business Development and Sales growth and be part of the 4 person leadership team. The VP Business Development and Sales will rapidly grow the portfolio of carbon credit buyers, developing and closing and nurturing large, multi-year, carbon credit sales deals.

If you are known for bold, customer-centric innovation with an entrepreneurial drive that translates into outsized business results, come join the Grassroots Carbon team! This is an incredible and unique opportunity to lead one of the fastest-growing companies in regenerative ranching and climate solutions. 

Responsibilities:

  • Develop and implement a strategic plan to identify prospective carbon credit buyers, including the decision makers within these organizations and introduce new pathways to reach and secure new customers, ensuring alignment with the company’s goals
  • Grow the portfolio of target carbon credit buyers, develop and close large, multi-year, carbon credit sales deals.
  • Communicate the value of nature-based soil carbon solutions as part of a larger portfolio of decarbonization solutions available to a company and create compelling, tailored soil carbon storage proposals that meet the needs of the carbon buyers.
  • Maintain strong customer relationships, including keeping carbon buyers apprised of developments and coordinating meetings as appropriate to continue the relationship.
  • Stay informed on industry trends and market conditions. Use this knowledge to adapt and refine strategies.
  • Be proactive to stay current on carbon buyer needs and strategies, working to identify opportunities for campaigns and/or business development channels that will lead to an increase in carbon credit sales.
  • Coordinate with the Landowner Relations team to ensure that they are aware of the growing needs for carbon storage and can fulfill those obligations.

  • Leadership, drive, passion, and relentless optimism with proven experience in New Business Development or Sales, ideally within a fast-growing category leading company.
  • Bachelor’s degree in business, or a related field (MBA is a plus).
  • Experience in enterprise sales and closing multi-year agreements with large companies (average deal size $50-100M) and expected to represent track record of 2-3 case studies around ability to close $25MM agreements 
  • Experience in applying and driving RFP process with consultants 
  • Technical expertise in Carbon Markets and Carbon Credits is not required but must have strong willingness to become a subject matter expert
  • Some basic understanding of soil carbon storage and regenerative land management practices is helpful, but this can be rapidly obtained on the job if there is a passion and interest in aligning with a fast-growing and purpose-driven organization 
  • Excellent leadership, communication, and negotiation skills, outcome-oriented deal closer. 
  • Ability to work in a fast-paced, dynamic environment and adapt to evolving challenges.
  • Previous startup experience is preferred but not required. Understanding that this is a fast-paced and high-growth company is required

  • Opportunity to earn equity and performance bonuses 
  • Health Insurance plan with $0 deductible and $0 co-pay
  • Dental, and vision insurance plans
  • Flexible spending account option. 
  • Open Paid Time Off Policy plus 9 paid holidays per year as listed in our Company Handbook
  • Participation in our 401(k) savings plan
  • Company-paid Life and AD&D coverage
  • Educational materials and expenses to support continuing education opportunities 

*Grassroots Carbon is proud to be a portfolio company of Soilworks Natural Capital*

About Soilworks Natural Capital:

Grassroots Carbon is proud to be a portfolio company of Soilworks Natural Capital which provides shared services to our fast-growing company. Soilworks is a private equity fund that invests in, incubates, and acquires companies to help accelerate the Regenerative Agriculture movement and is on a mission to prove Regenerative grazing is the most profitable way to ranch. Soilworks principles include better and healthier food, restoring plant and animal diversity, regenerating soil to store water and carbon, and creating more profitable family farms. Soilworks was launched by the co-founders of Scaleworks, a technology venture equity fund based in San Antonio, TX.

We are proud to foster a workplace free from discrimination. We strongly believe that diversity of experience, perspectives, and background leads to a better environment for our employees and a better experience for our users and our customers. We are an equal opportunity employer and do not discriminate against protected characteristics. All candidates will be given the same consideration.

*No visa sponsorship is available for this position* 

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