What are the responsibilities and job description for the Sales Manager - Keep it Simple position at Life is Good?

Hi! Thanks for clicking. We already love your curiosity and wonder what's going on in your life that makes you want to consider a big change. So, we have a question for you, talented Sales Manager : has there ever been a better time to leave the safe and predictable (aka, slow and bureaucratic) path you're on and do that thing you know in your soul you've got the potential to crush?

Nah.

We don't need to explain.

Three little words can change your world. You can rock ours. Keep it Simple.

Ready? Read on...

We need one dynamic Sales Manager to lead our team, expand our customer base, and grow revenue for Keep it Simple. You'll play a key role in shaping our sales strategy, building strong relationships, and guiding our growing team to hit ambitious targets. You'll use data to make smart decisions and keep us ahead of industry trends. If you're a hands-on, strategic thinker with B2B sales experience and a talent for motivating and bringing out the best in people, this role could be perfect for you.

IMPORTANT DETAILS :

This is a hybrid role and you'll choose where you work most effectively. Our locations in the Boston Seaport and our new Factory in Hudson, New Hampshire, will be your home base as you build your team and customer base.
We ask some important questions during this process. It's our way of handing you the mic so you can tell us your story. Please don't miss that part and take your time answering the questions.
If you prefer to answer some or all of our questions by sharing a video please do. Creativity is a Superpower!
A human will read and respond to every application. We know that's not the norm. We save the robots for our operations team.

Excited to learn more?

Requirements

YOUR JOB

Essential Duties and Responsibilities

Build and lead a team of sales representatives in a vertical market space (health and wellness, food and beverage, music, and other categories)

Effectively manage key customer relationships

Develop and implement comprehensive B2B marketing strategies tailored to the Ideal Customer Profile

Ability to manage projects and ensure campaign deadlines are met

Work closely with operations, product development, creative, and customer care to ensure customer satisfaction

Create compelling content and marketing materials that highlight the benefits of our customizable products for each target industry

Manage digital marketing campaigns across various channels, including email, social media, Google Ads, and industry-specific platforms

Lead the effort to generate and nurture leads, utilizing a business contact search engine and CRM platform

Plan and execute industry trade shows, events, and promotional activities

Identify new opportunities and refine marketing strategies by analyzing market trends and competitor activities

Deliver useful insights through tracking and reporting on key performance indicators (KPIs) that measure the success of marketing initiatives

Your Experience and Qualifications :

You bring the education and wisdom gained from a Bachelor's degree in Marketing, Business, or a related field

You have the knowledge and experience gained from at least 5 years of B2B sales and marketing

You possess an actionable understanding of B2B marketing principles and practices that work in small companies

You are consistently organized and effective at project management

You have effectively developed and executed successful marketing campaigns

You know how to use CRM systems and marketing automation tools for their intended purpose

You bring valuable insight and make wise decisions using analytical skills and accurately interpreting data

You speak, write, and present a variety of content effectively, clearly, and simply

YOU'LL KNOW YOU'RE SUCCESSFUL WHEN

You and your team meet your goals and help other teams meet theirs

You are viewed as a company cultural leader

Your customers are delighted

Benefits

We are located in the innovative and thriving Fort Point neighborhood. Our community is full of green space, outstanding food, and entertainment options. We offer top quality Medical, Dental, Vision, Flexible Spending Accounts, Transit or Parking Reimbursement Accounts, Life, AD&D, Short, and Long-Term Disability, 401(k) with a match, Paid Time Off, 10 paid holidays, Good Vibes Time (we pay you to volunteer for the non-profit cause of your choice) and Family Time. And we have dogs.

You'll contribute to helping kids heal from trauma as we serve our social mission, The Playmaker Project.

Life is Good is an equal opportunity employer and does not discriminate against otherwise qualified applicants based upon race, color, religion, national origin, ancestry, sex, age, mental or physical disability, pregnancy, sexual orientation, gender orientation, or expression, marital status or veteran status, or any other legally protected characteristic under applicable federal or state law.

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