• Oversee the marketing department including graphic design and web development
• Develop and implement marketing and branding strategies
• Plan and oversee advertising and promotion activities including print, online, electronic media, and direct mail
• Ensure effective control of marketing results
• Oversee and evaluate market research and adjust marketing strategy to meet changing market and competitive conditions
• Monitor competitor products, sales and marketing activities
• Guide preparation of marketing activity reports and presents to executive management.
• Establish and maintain a consistent corporate image throughout all product lines, promotional materials, and events
• Write company’s newsletters, advertising, articles, and other related material
• Prepare and coordinate trade shows, booth design, layout
• This list is not intended to be all-inclusive. 
• Employees may perform other related duties as assigned.

 Qualifications and requirements

• Bachelor’s degree in marketing, sales, or business administration; but will consider a combination of experience and education in lieu of degree
• Excellent verbal, written and executive level presentation skills
• Experience with writing copy materials

Experience

• 5 years’ experience in a similar role

Physical Requirements

• Must have the ability to sit at a desk using a computer for 8 or more hours per day; stand, kneel, walk and bend as required throughout the work day to accomplish various tasks.
• Be able to lift, pull, push or carry various types of light weight files (approximately 1-10 pounds) and process accordingly.