What are the responsibilities and job description for the Digital Marketing Specialist position at SUN Technical Services?
BHI Energy is seeking a Digital Marketing Specialist for a long term contract assignment. As part of the B2B Digital Experience team you will work closely with B2B partners managing and delivering our HubSpot email marketing initiatives.
Summary :
This role has client-facing responsibilities including but not limited to technical consulting for lead generation, and email development, prospect journey, campaign workflows, data management, testing, client training and analytics reporting.
- Execute multiple digital marketing campaigns using HubSpot creating campaign workflows
- Collaborate and work with UX specialists, designers, project managers, QA specialists, and marketing consultants to ensure the delivery of highly effective email products to our partners
- Utilize strong attention to detail to create and optimize quality email projects based on best practices, web (ADA) and email (CAN-SPAN) compliance as well as internal development process standards and platform governance
- Give realistic estimates of work and deliver on those timelines
- Proactively identify, troubleshoot, and address issues as they arise
- Responsible for the improvement, governance, and maintenance of HubSpot processes by proactively gathering input from internal and external stakeholders and providing feedback and suggestions to management
- Maintain the drive to be passionate about delivering a customer experience that exceeds expectations
- Actively identify process improvement opportunities
Job Requirements
Required Qualifications / Education / Education :
Education : B.A. or B.S. degree- bachelor's degree in related field (Journalism, Communication, Marketing, Liberal Arts, Public Relations, Advertising, etc.)
Must have at least 4 years of experience.
