What are the responsibilities and job description for the Content Marketing Specialist position at The Pete Store?
Overview:
The Pete Store has grown from a single location in 2001 to become one of the largest and most respected truck dealers in the world today. Our secret to success isn’t much of a secret at all: We prioritize hiring, training, and supporting great people above everything else – even our customers. Employees come first at The Pete Store because we believe that the better we take care of our employees, the better they will take care of our customers.
Our marketing team is a dynamic group of individuals who are passionate about creating content that educates, engages, and inspires our audience. If you are looking for a place where you are valued, supported, and can be a part of building something truly special, look no further. Let’s get to work!
Benefits:
We are looking for a talented Content Marketing Specialist to join our growing team. In this role, you will be responsible for developing and executing a comprehensive content marketing strategy that drives brand awareness, lead generation, and sales. You will work closely with other marketing team members to create high-quality content that resonates with our target audience.
All applicants who accept employment will be required to complete a pre-employment drug/BG/MVR screen.
The Pete Store is an equal opportunity employer. All employees and potential employees will be recruited, selected, trained, compensated, promoted and if necessary, disciplined without regard to sex, race, religion, age, national origin, color, disability, status as a veteran, or any other classification protected by federal, state, or local law.
Employees holding a CDL license are classified in a “safety sensitive” position as defined by the United States Department of Transportation drug and alcohol testing regulations. As a “safety sensitive” classification, you will be subject to drug and alcohol testing, including random testing.
The Pete Store has grown from a single location in 2001 to become one of the largest and most respected truck dealers in the world today. Our secret to success isn’t much of a secret at all: We prioritize hiring, training, and supporting great people above everything else – even our customers. Employees come first at The Pete Store because we believe that the better we take care of our employees, the better they will take care of our customers.
Our marketing team is a dynamic group of individuals who are passionate about creating content that educates, engages, and inspires our audience. If you are looking for a place where you are valued, supported, and can be a part of building something truly special, look no further. Let’s get to work!
Benefits:
- Affordable employee health Insurance (medical, dental, vision)
- 401K with company match
- Paid holiday and vacation
Do you have a passion for creating high-quality content that drives results? Are you an SEO whiz with a knack for storytelling? If so, we want to hear from you!
We are looking for a talented Content Marketing Specialist to join our growing team. In this role, you will be responsible for developing and executing a comprehensive content marketing strategy that drives brand awareness, lead generation, and sales. You will work closely with other marketing team members to create high-quality content that resonates with our target audience.
- Develop and execute a data-driven content marketing strategy that aligns with business goals
- Create compelling blog posts, articles, and other content formats that educate and engage our audience
- Conduct keyword research and optimize content for search engines
- Manage and update The Pete Store website using a content management system (CMS)
- Promote content on social media and other channels
- Analyze content performance and make data-driven recommendations for improvement
- Collaborate with the sales, service, and parts teams to create informative and engaging content
- Identify opportunities and build a variety of content to bridge any gaps
- Some travel may be required
- Other duties may be assigned
- Bachelor's degree in marketing, communications, or a related field
- Proven track record of creating high-quality content that drives results
- Strong understanding of SEO best practices
- Excellent writing, editing, and communication skills
- Experience with content management systems (CMS)
- Ability to work independently and manage multiple projects simultaneously
- Strong desire to proactively learn new tools and platforms to expand skillset
Bonus Points
- 2 years of experience in content marketing
- Experience with social media marketing
- Experience with email marketing
- Experience with content analytics
- A portfolio of your work
Why You Should Apply
If you are a creative and results-oriented content marketing professional, then The Pete Store is the place for you! We offer a competitive salary and benefits package, as well as the opportunity to work in a fast-paced and dynamic environment.
How to Apply
Please submit your resume and a cover letter explaining why you are interested in this position.
All applicants who accept employment will be required to complete a pre-employment drug/BG/MVR screen.
The Pete Store is an equal opportunity employer. All employees and potential employees will be recruited, selected, trained, compensated, promoted and if necessary, disciplined without regard to sex, race, religion, age, national origin, color, disability, status as a veteran, or any other classification protected by federal, state, or local law.
Employees holding a CDL license are classified in a “safety sensitive” position as defined by the United States Department of Transportation drug and alcohol testing regulations. As a “safety sensitive” classification, you will be subject to drug and alcohol testing, including random testing.
