What are the responsibilities and job description for the Senior Product Marketing Strategist position at Webbula?
About Webbula
Webbula is a leader in providing best-in-class solutions for marketers looking to deliver irresistible offers to receptive audiences. Our industry-leading data solutions protect and enrich first-party data by identifying and reducing email threats, cleaning email lists, appending meaningful audience data, and powering programmatic targeting.
Position Overview
We are seeking an experienced Product Marketing Manager to join our team. The ideal candidate will have at least 3 years of experience driving product positioning, go-to-market strategies, and customer insights.
Market Analysis & Positioning
- Conduct market research to understand customer needs, competitive landscape, and industry trends.
- Develop buyer personas and customer journey maps to guide marketing initiatives.
Product Launch
- Partner with Director of Marketing to plan the launches of net-new products and releases of existing products.
Benefits
- Competitive base salary
- Health, Dental, and 401(k) benefits
