Social Media Coordinator (Part-Time)

Who We Are

Wine Enthusiast Companies is a Certified B Corporation and the ultimate source of innovation and information around wine. Founded in 1979 by Adam and Sybil Strum, the company is composed of Wine Enthusiast Commerce and Wine Enthusiast Media. Embodying the commerce side, the Wine Enthusiast Shop provides premium wine-lifestyle products, reaching millions of consumers globally via direct mail, an e-commerce site, and a business-to-business division. Representing the media side, Wine Enthusiast magazine is an award-winning print publication and online resource that showcases wine news, food trends, and more than 25,000 ratings and reviews annually. By the end of 2023, WineEnthusiast.com reached 4.5 million monthly page views and is the industry leader with the most traffic of any wine media website. Wine Enthusiast events include the annual premier Wine Star Awards gala. Together, Wine Enthusiast Companies is the indisputable hub for everything wine. We bring wine to life.

Wine Express is the exclusive wine-shop partner of Wine Enthusiast, featuring curated selections from around the globe. WineExpress.com is a wine retail site that offers customers quality wines at value prices.

Wine Enthusiast was born from a passion to bring a fine wine experience to the everyday. Our love for wine goes beyond the bottle. We value family and community. We believe wine is a conduit that brings people together and that every pour brings celebration to life’s moments, big and small. We’re a family-owned business with a big heart, led and run by wine lovers working together to create new and better ways for you to explore and enjoy the exciting world of wine.

Your Role in Our Journey

We’re looking for a detail-oriented, task-driven, and adaptable Social Media Coordinator to join our team on a part-time basis. This role is perfect for someone who already has some experience in social media, content creation, and community management or customer service and is eager to grow their skills in a fast-paced digital environment.

You’ll be responsible for executing social media content, engaging with our community, and monitoring performance analytics to help refine our strategy. You should be independent, proactive, and quick to react to performance trends, ensuring that our content remains relevant and effective.

What You'll Be Uncorking

Key Responsibilities:

• Assist in scheduling and publishing social media content across platforms (Instagram, Facebook, TikTok, LinkedIn, etc.).
• Engage with our online community. Responding to comments, messages, and mentions in a timely, brand-appropriate manner.
• Monitor social media performance and provide insights on what’s working (and what’s not) to optimize content strategies.
• Support content creation efforts, including sourcing images, writing captions, and contributing to content planning.
• Stay up to date with social media trends and platform updates to inform content shifts and new opportunities.
• Enure all content follows brand guidelines and is free of errors before posting.
• Assist with influencer outreach, partnerships, or UGC management as needed.

The Perfect Blend (What You Bring to the Table)

Qualifications:

• You have some experience (internships, freelance work, or entry-level positions) in social media management, content creation, or community engagement.
• You’re detail-oriented and learn from mistakes.
• You’re task-driven and can juggle multiple priorities while meeting deadlines.
• You work well independently and don’t need constant oversight to execute tasks effectively.
• You understand social media analytics and can adjust strategies based on performance insights.
• You’re adaptable and can pivot when content strategies or trends shift.

Preferred Qualifications:

• 1 year of experience in social media management, content creation, community management, or customer service.
• Some experience with social medical scheduling tools (e.g., Later, Hootsuite, Meta Business Suite, etc.).
• Basic understanding of analytics tools (e.g., Instagram Insights, Facebook Business Manager, Google Analytics).
• Strong writing and communication skills.
• Familiarity with Canva, Figma, Adobe Photoshop, or other basic content creation tools is a plus.

This is a part-time role, with an expected schedule of 25-29 hours per week. The position offers remote flexibility; however, candidates located in the area are encouraged to work onsite once or twice per week.

Our Commitment to You

Unlimited PTO, Full Medical, Dental and Vision benefits, 401(K) Match, FSA & Dependent Care FSA, Pet Discount Plans, Employee Discount, Wellhub, optional Wine Tasting Class participation, dynamic and collaborative work culture.

Our Core Values

PASSION

We’re not just a company; we’re a community. Our job is to enhance the lives of others, making the wine industry and all its offerings accessible and enjoyable. Delighting and educating our consumers is at the core of everything we do.

COLLABORATION

We believe in the power of working together, sharing ideas, and leveraging our collective talents to achieve our goals. We mentor those we lead and surround ourselves with people who drive us to do more than our personal best.

INNOVATION

We values those who think outside the box to elevate the company. We celebrate change, appreciating that a nimble culture attracts talent and motivates team members to push the envelope and build our business for the future.

TRANSPARENCY

Communication and integrity are the cornerstones of our relationships with each other and our customers. We speak openly about our achievements and challenges, with the goal of helping each other grow.

EMPATHY

We support our employees with patience and understanding, recognizing that work hours represent a substantial percentage of one’s time. We encourage a diverse mindset that helps us better reflect the evolving wine culture.

JOY

We recognize that our business is not just about numbers, but also about people. As a family business, we honor the importance of our employees’ home lives. We encourage fun, discovery, adventure and health for our teams.

Our Commitment to Inclusion & Equity

At Wine Enthusiast, we are committed to fostering a diverse, equitable, and inclusive workplace. We believe that diversity of thought, background, and experience enhances creativity, innovation, and problem-solving. We are an Equal Opportunity Employer (EOE) and do not discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status.

Our commitment to diversity and inclusion extends beyond compliance; it's integral to our culture. We actively support employees from all backgrounds and experiences, and we value the unique perspectives they bring to our organization.

As part of our commitment to fair hiring practices, we have adopted "ban the box" policies to provide individuals with criminal records a fair chance at employment. We consider all applicants on their merits and qualifications, considering their ability to perform the job.

We recognize the importance of supporting underrepresented communities, including individuals with disabilities. If you require accommodations during the application or interview process, please let us know, and we will provide reasonable assistance to ensure a fair and equitable opportunity.

Additionally, we are dedicated to supporting local communities where we operate. We believe that a strong local presence fosters economic growth and strengthens the social fabric. We actively engage in initiatives to give back and make a positive impact.

We invite you to join us in our journey toward a more inclusive and diverse workplace. Your unique background and experiences can contribute to our shared success.

If you share our values and are excited about the opportunity to work in an environment that promotes diversity, equity, and inclusion, we encourage you to apply for this position.

Wine Enthusiast is an EOE and strives to build a diverse and inclusive team. We encourage applications from candidates of all backgrounds, abilities, and experiences.