Marketing Director

We are seeking a high-energy, entrepreneurial Marketing Director to take ownership of marketing efforts, refine our client's brand, support the sales team, and build engagement across multiple channels. Our client is on a mission to revolutionize the medical device industry with cutting-edge technology that empowers clinicians and patients alike. The ideal candidate will thrive in a fast-paced startup environment, take initiative, and be eager to make a measurable impact.

Key Responsibilities

• Brand & Messaging: Develop and refine brand voice, ensuring consistency across all platforms.
• Sales Enablement: Create compelling marketing materials, presentations, and content to support the sales team in driving adoption.
• Content & Social Media: Manage and grow social media presence, creating engaging content that resonates with key audiences.
• Campaign Execution: Plan and execute digital marketing campaigns, email marketing, and event promotions.
• Market Research: Stay ahead of industry trends, competitor activities, and customer insights to inform strategy.
• Strategic Alignment: Work closely with leadership and sales to ensure a cohesive marketing strategy that supports business goals.
• PR & Branding Oversight: Manage the relationship with a third-party PR firm, ensuring alignment with the company’s marketing strategy.
• Marketing Playbook Development: Work closely with the sales team to create a standardized sales enablement toolkit that ensures a unified message and approach.

Qualifications

Experience

• 5-10 years of marketing experience in healthcare, preferably in health tech, or medical devices.
• Experience working in a fast-paced startup environment or a scaling company.
• Prior exposure to cardiology or heart-related products is a strong plus.
• Proven ability to develop and execute multi-channel marketing campaigns.
• Strong track record of supporting a high-performance sales team through effective marketing initiatives.

Skills & Competencies

• Entrepreneurial mindset – a proactive, self-starter who takes initiative and ownership.
• Creative problem solver – strong storytelling and messaging skills.
• Data-driven strategist – able to leverage analytics to optimize marketing efforts.
• Digital marketing expertise – experience with social media, content marketing, and analytics tools.
• Sales-driven mentality – understands how marketing fuels sales success.
• Adaptability & agility – thrives in a fast-moving, high-growth environment.
• Strong communicator – excellent written and verbal skills, capable of translating complex technical concepts into clear, engaging messaging.

Cultural Fit

• Ambitious and driven – someone who sees this role as a stepping stone to a leadership position.
• Aggressive and creative – a marketer who is not afraid to push boundaries and innovate.
• Thinks and acts like an owner – takes full responsibility for marketing outcomes and proactively drives initiatives forward.

Why Join?

• Be part of a commercial launch in a high-impact industry.
• Have ownership and influence in a growing company.
• Work alongside a passionate, driven team making a difference in healthcare.
• Growth opportunities – this role has the potential to evolve as the company scales.
• Direct involvement with the CEO and sales team in a fast-moving, impact-driven environment.

Location: Nashville, TN

Type: Full-time