What are the responsibilities and job description for the Social Media Specialist position at Golden Oak Aesthetic Lounge?
Location: Spanish Fork, Utah
Type: Part-Time (with potential for full-time as the business grows)
About Us:
Golden Oak Aesthetic Lounge is a premier medical spa in Spanish Fork, Utah, dedicated to empowering our clients through exceptional care and luxurious treatments. We specialize in wellness, beauty, and confidence, offering services ranging from medical-grade skincare to cutting-edge aesthetic procedures. We are looking for a creative and results-driven Social Media & Digital Marketing Specialist to elevate our online presence and connect with our ideal clients.
Role Overview:
As our Social Media & Digital Marketing Specialist, you will be responsible for crafting and executing a cohesive digital strategy to attract and engage our target audience. This hybrid role blends creativity with analytical thinking to ensure our brand stands out while driving measurable results.
Key Responsibilities:
- Social Media Management:
- Develop and manage a content calendar for Instagram, Facebook, and TikTok.
- Create, curate, and schedule engaging and brand-aligned posts, Reels, and Stories.
- Engage with followers, respond to comments/messages, and build an online community.
- Content Creation:
- Collaborate with the team to produce original content, including videos, graphics, and photography.
- Stay updated on industry trends to incorporate fresh ideas into campaigns.
- Digital Marketing:
- Plan and execute email and text marketing campaigns, including newsletters and promotional offers.
- Optimize and maintain website content, ensuring a seamless user experience.
- Implement and monitor digital ad campaigns (social media and Google Ads).
- Analytics & Strategy:
- Track and analyze performance metrics to optimize campaigns.
- Prepare monthly reports on key KPIs, offering insights and recommendations.
- Identify growth opportunities and emerging platforms for the brand.
Qualifications:
- Proven experience in social media management and digital marketing (preferably in the beauty or wellness industry).
- Proficient in tools like Canva, Adobe Suite, and social media scheduling platforms (e.g., Later, Hootsuite).
- Strong understanding of SEO, email marketing, and analytics platforms (Google Analytics, Meta Business Suite).
- Excellent communication and storytelling skills with a creative eye.
- Knowledge of the medical aesthetics field is a plus but not required.
Why Join Us?
- Be part of a growing, empowering brand that values creativity and innovation.
- Flexible hours with opportunities for growth and development.
- Access to discounts on services and products.
How to Apply:
Include your resume, and link your portfolio (including examples of social media accounts you’ve managed).Tell us why you’re the perfect fit to help inject confidence into our online presence!
Job Type: Part-time
Pay: $18.00 - $22.00 per hour
Benefits:
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- Monday to Friday
Experience:
- Digital marketing: 1 year (Required)
Ability to Commute:
- Spanish Fork, UT 84660 (Required)
Work Location: In person
Salary : $18 - $22